FC St. Pauli is launching a multi-million project at Millerntor-Stadion. The Kiezclub is improving its infrastructure further. Marketing director Andreas Kroll sees untapped potential in the eventization of the stadium. "We want to increase our popularity with the new project and better serve our fans", said Kroll. The project will be implemented over the next few years. FC St. Pauli wants to strengthen its position in the Bundesliga with the new project. The Kiezclub has celebrated many successes in recent years and wants to continue this. The marketing director is optimistic that the project will be successful. "We have a large potential in the eventization of the stadium and want to use this to increase our popularity", said Kroll. The project will also better serve the fans. FC St. Pauli wants to strengthen its position in the Bundesliga and increase its popularity with the new project.